Erasmus’ conduct, and the frenzied reaction of some South Africa supporters towards the officials involved and their families, is in danger of leading to a refereeing crisis in the world game.
The BBC understands there are a growing number of referees who are increasingly reluctant to take charge of matches involving the Springboks.
The man at the head of World Rugby – chief executive Alan Gilpin – said the latest censure of Erasmus was about protecting officials at all levels.
“This is about every referee who is, on a Sunday morning, refereeing kids’ rugby anywhere in the world, having permission to do the job properly, and not having every parent on the touchline posting videos on social media,” he told Rugby Union Daily.
“That’s the really important thing in terms of the integrity of the game.
“The referees will be the first to tell you they welcome feedback. They are really up for those discussions with coaches.”
But Gilpin stressed the importance of that process being “confidential” so “candid” conversations could take place in private and not be played out on social media.
“We have to make sure we protect them in that sense,” he said.
“South Africa are a brilliant and really important part of the game across men’s and women’s, 7s and XVs. They are world champions and Rassie has done amazing things with that team and is clearly an amazing coach.
“But our view – and he may not agree – is that he has crossed the line. For us, it is really important we reinforce where those lines are, for everybody to see.
“Being a rugby referee is the toughest job in sport. Let’s give these guys, and the brilliant women who are doing that job, the best support and chance we can, and work with them for them to improve. And that is a responsibility the top coaches have got to take as well.”
While admitting Erasmus “doesn’t agree” with his latest punishment, Gilpin said he wanted to establish a proper line of communication between the world governing body and the South African Rugby Union, rather than a wedge being driven between the two parties.
“What is important is we are able to move forward in a dialogue with them,” he added. “Let’s have a discussion about why certain behaviours are appropriate or inappropriate.
“If coaches or other people involved in South African rugby or anywhere else don’t think the protocols are working, let’s talk about that.”